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In addition to a points system that has already been mentioned, if people are falling into the "I'm not going because my friend isn't going" mode, then maybe you could consider additional "buddies" during the year. For example, if you notice that Seniors are starting to slack off, maybe have "secret Senior sis's" or something. Where more active members are paired with those who are slacking and encourage them to come to the manditory events. If your chapter has families, maybe one family could be paired with another. Then they could sit together during meetings (rather than everyone sitting with thier clique).
I know when you are a new member attendance isn't even an issue- but then you have a big (or some equivalent) and maybe a rose sis/panda pal/heart sis (you get the point). Maybe try to bring back that enthusiasm to the actives.
Feel free to trash my ideas!
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