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You could start a club/group first, that way you know for sure there is interest that sticks, and there are people willing to do the work. Some friends of mine have started a fraternity and a sorority in the Netherlands (I currently study in the Netherlands). Since all groups here are unhoused, local and small it's fairly easy to start one rules-wise, I have a feeling your university might be similar in that way. It just takes time and effort.
I agree with Sciencewoman, maybe contact one of the American fraternities already in Europe to see if they have and interest in a German chapter.
Just make sure you contact someone from the student activities office at the university to make sure you stick to their rules, being able to use university locations and being endorsed on their website helps a lot.
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