In addition to talking about your own org, emphasize that all of the orgs offer a great experience--leadership training, sisterhood, parties, football events, philanthropy and hanging out time.
If you feel comfortable with it, give her some straight talk on recruitment etiquette, the importance of an open mind, the reality of early cuts--i.e., don't take it personally, re-set your expectations and emotions every day, because things change and the "meh" group can become magic on pref night....she may not believe you, but you will have said it, lol.
Is this Illinois? Love some large Big 10/Big 12 Recruitment!
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